TREND MONITOR®

Category: #babaconsulting


THE#CROSSCUT_FORECAST 2022-23

The annual presentation of TREND MONITOR FORECAST report will be on Zoom platform on Feb 16th 5 pm. Giulia Ceriani, baba President, will introduce the new scenarios. Maria Grazia Mattei, President of Meet Digital Culture Center will discuss the main…

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TRENDS&RESEARCH WEBINAR

To keep on celebrating baba’s 20th anniversary, on April 13th we kickstarted our webinar series ‘Lunch with baba’ with a session held by Giulia Ceriani on Trends and Research. Discussing how to approach market research opportunities and highlighting how the past…

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Evento_21 luglio 2020

VALORI DI CAMBIAMENTO_Un confronto sui Fjord Trends 2020 Un confronto a quattro voci sulle trasformazioni in atto nel business e nella società Partecipa andando su: https://www.meetcenter.it/it/event/valori-di-cambiamento-un-confronto-sui-fjord-trends-2020/ ) #meetfjordtrends #babaconsulting

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#ANTICIPATION WEBINAR

July 2nd, 2020, 5pm GMT +2, @GoogleMeet

register at the link:
 https://form.jotform.com/201762966045358

IMAGINE YOUR POSSIBLE FUTURES
DRAFT ALTERNATIVE SCENARIOS
SELECT FIRST YOUR BRAND OPPORTUNITY

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Coronavirus: fears and solutions

Coronavirus is spreading and this emergency is a trigger for human intelligence to activate new resources. Both charity and ingenuity occur, side by side with irrationality, too, as it is predictable within severe situation as this is. Maybe Max Siedentopf…

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“TIME MACHINE”: A TIME TRAVEL

From January the 13th to May the 3rd at Palazzo del Governatore in Parma will take place the exhibition “Time Machine. Vedere e sperimentare il tempo”. The theme will be the relationship between time and media and how the media…

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QUESTION #3 Why do not try to build a future empowered by human intelligence?

Human intelligence has to negotiate with #AI every day. If we reflect on artificial intelligence, anyway, can we escape from the most obvious deterministic options (a way to become immortal? a proxy in favor of robots? etc.)… In fact, we…

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QUESTION #2 Are we ready to fall in love with our tech assistant?

How much are we willing to delegate to technology? A report released in May 2019 by #McKinsey&Company, outlines a future based on electric, shared, autonomous and more connected vehicles. However, the point of view of #JeffreySchnapp, invited to talk to…

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QUESTION #1 Do we want to be forever connected?

If you are among the ever-growing number of people who don’t want to stay forever connected, these smartphones can be a good solution. Substituting your smartphone with a feature phone, can be the way to limit the time spent online,…

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OUT OF THE #DARK!

On Feb 5th at Accenture Innovation Center in Milan, Giulia Ceriani has introduced the main findings from our international trend watching Forecast 2019-20 (12 countries worldwide monitored, 9 market categories). This year’s leading theme is #DARK!: we have identified 8…

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