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Fashion for people, not for boys or girls

We live in a society where gender differences are no longer so marked.  Starting now from very tender ages:  John Lewis department store (UK) has just launched  a gender neutral production dedicated to kids. A trend talking about an idea…

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#inversion by Zygmunt Bauman

“Retrotopia” by Zygmunt Bauman is in bookstores since September 7th, Italian edition by Laterza.

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#MILAN DESIGN WEEK IS BACK

MILAN DESIGN WEEK IS BACK, and of course we won’t miss to catch new ideas through the exhibition spaces of #FUORISALONE 2017. baba’s trend watchers are already crossing Milan to observe the forward-looking signals, the new concepts and the upcoming ideas  of the #Home industry as well as the…

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20/21 ottobre: baba racconta la nuova mobilità sostenibile

Alle 2 GIORNATE SULLA SOSTENIBILITÁ baba sarà presente con una relazione sul rapporto tra mobilità e ambiente tenuta da Giulia Ceriani L’evento è promosso da The LIFEstyle Journal e si terrà il 20 e il 21 ottobre presso la Biblioteca…

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Scraps: Fashion, Textiles, and Creative Reuse

New York City’s Cooper Hewitt Smithsonian Design Museum is hosting Scraps: Fashion, Textiles, and Creative Reuse, the exhibition of three designers: Luisa Cevese, founder of Milan-based brand Riedizioni; Christina Kim, Los Angeles-based brand dosa, inc. and Reiko Sudo, managing director at…

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Self-Driving Cars of the Future

Three companies, BMW, Intel, and Mobileye, have joined forces to research, implement, and produce self-driving cars by the year 2021. Lead automakers hope that automated driving technology will allow for more efficient and safe travel. The goal of this collaboration…

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Brands between heritage and innovation- July 14th, Modena- Congress 2016 of UISI (Unione imprese storiche Italia)

  How does the combination of tradition and innovation characterize the changing environment where a brand acts? How does this involve particularly heritage brands? Giulia Ceriani (Baba-Scenari di mercato President- University of Siena Professor) will lead the discussion on this…

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Fashion In Bangui: Ballare Fa Bene

We are happy to share a beautiful initiative that we are sponsoring: “FASHION IN BANGUI: BALLARE FA BENE”, by Amici per il CentrAfrica Onlus . The party will be held on Friday May 27th in via Pizzi, Milan, and the incomes will be…

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Beyoncé feminism

The night between 23th an34th of April Beyoncé released her new album, Lemonade, taking everyone by surprise. Now that everyone is talking about it we notice a difference between the ways the album is being reviewed in Italy and in…

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Parity talks

Today we celebrate women’s day with a sweet/sour campaign from architectural world. To promote a series of talks about the industry’s gender imbalance at Swiss university ETH Zurich, Herzog & de Meuron authorized the use of their image made up…

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