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The annual presentation of TREND MONITOR FORECAST report will be on Zoom platform on Feb 16th 5 pm. Giulia Ceriani, baba President, will introduce the new scenarios. Maria Grazia Mattei, President of Meet Digital Culture Center will discuss the main…
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Category: #babaconsulting, #babanews, #babatrendmonitor, #forecast, digital, evidenza, forecast
Tags: baba, babatrendmonitor, forecast, innovation, market research, meetdigital, mgmattei, trends
Now or never: we have to decide how we want to exit the match. Climate change, political issues, new technologies and prosumers are all questioning us. Do we want to be inside or out? #Trend Monitor® yearly Forecast is the special…
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Category: baba, evidenza, Innovation, market research, trends
Tags: #anticipation, #babaconsulting, #babanews, #BABARESEARCH, #ENDGAME, #GiuliaCeriani, #trendresearch, #trends, babatrendmonitor, branding, fashion, forecast, hi-tech, innovation, market research, trendmonitor
On Feb 5th at Accenture Innovation Center in Milan, Giulia Ceriani has introduced the main findings from our international trend watching Forecast 2019-20 (12 countries worldwide monitored, 9 market categories). This year’s leading theme is #DARK!: we have identified 8…
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Category: #babaconsulting, #babanews, #babatrendmonitor, #forecast, #GiuliaCeriani, #trends, evidenza
Tags: #baba, #innovation, #babaconsulting, #babanews, #BABARESEARCH, #DARK, #GiuliaCeriani, #trendresearch, #trends, beverage, brand, fashion, food, forecast, future, hi-tech, innovation, media, retail, sociale
We live in #DARK times. A messy turnover that makes difficult to trace a line between risks and challenges, urging us to wonder on what will be next in our society and how to get the best from it. Our tool to divine is not…
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Category: babanews, babatrendmonitor, evidenza, forecast, Innovation, market research
Tags: #anticipation, #babaconsulting, #DARK, #GiuliaCeriani, #Milanoevents, #trendresearch, babatrendmonitor, forecast, future, innovation, marketresearch, trendmonitor
Online shopping is convenient for those who work or who are traveling but there are also many reasons to prefer shopping at local stores: the experience and the discovery. NearSt is a startup that believes “finding and buying something from a…
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Are we living in the future? It seems! According to the latest innovations in robotics, in addition to technological development, what is really changing is the real availability of robots, that we have only imagined for a long time. In…
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Category: baba, evidenza, future, Innovation, Italy, Japan, trends
Tags: automation, babaconsulting, future, innovation, robotics, trendmonitor
How does the combination of tradition and innovation characterize the changing environment where a brand acts? How does this involve particularly heritage brands? Giulia Ceriani (Baba-Scenari di mercato President- University of Siena Professor) will lead the discussion on this…
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The night between 23th an34th of April Beyoncé released her new album, Lemonade, taking everyone by surprise. Now that everyone is talking about it we notice a difference between the ways the album is being reviewed in Italy and in…
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Category: baba, evidenza, Innovation, Italy, market research, postsex, Senza categoria, Surface, trends
Tags: baba, babaricerche, beyoncé, fashion, feminism, innovation, market, market research, media, sociale, trend monitor, trends
Today we celebrate women’s day with a sweet/sour campaign from architectural world. To promote a series of talks about the industry’s gender imbalance at Swiss university ETH Zurich, Herzog & de Meuron authorized the use of their image made up…
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Category: baba, digital, evidenza, future, Innovation, market research, postsex, Senza categoria, Surface
Tags: #8marzo, #architecture, #genderequality, #womensday, baba, babaricerche, innovation, market research, sociale, trends
This year two big exhibitions about the merging of fashion and technology will be held at Museum of Fine Arts, Boston, and Metropolitan Museum of Art, New York. The exhibitions will explore the new patterns of collaboration between scientists, engeneers…
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Category: baba, digital, evidenza, future, Innovation, market research, Senza categoria, Surface, trends
Tags: baba, babaricerche, fashion, hi-tech, innovation, interaction, market research, marketing, media, smart-textile, Surface, trend monitor, trends